Our Work With

Be Lively Club

Building Confidence Through Founder-Led Content.

Emily, a Registered Nurse and Certified Personal Trainer, launched Be Lively Club as an accessible online fitness club where people of all ages and abilities could feel supported and inspired. The mission was strong, but the visibility wasn’t at the same level.

Emily had engaged in content creation before but - as many founders experience - she had become overwhelmed by new formats, trends and the pressure to perform. Without support, social media for emerging brands like Be Lively Club can become a confidence drainer.

Building Confidence Through Founder-Led Content.

Emily, a Registered Nurse and Certified Personal Trainer, launched Be Lively Club as an accessible online fitness club where people of all ages and abilities could feel supported and inspired. The mission was strong, but the visibility wasn’t at the same level.

Emily had engaged in content creation before but - as many founders experience - she had become overwhelmed by new formats, trends and the pressure to perform. Without support, social media for emerging brands like Be Lively Club can become a confidence drainer.

The Brief.

Our mission was to help Emily produce a suite of content to promote Be Lively Club on her Instagram and raise awareness of the platform with a paid social campaign.

  • Develop campaign-ready content for Instagram and Meta ads.
  • Promote her 14-day free trial offer with clear messaging and visuals.
  • Support Emily in showing up confidently on camera.
  • Design a visual shift towards brand-aligned professionalism that still allowed Emily’s personality to shine.

How We Delivered for Be Lively Club.

We began with a research session into Be Lively Club’s target audience, and the messages they’d be inspired by. We created a strong plan, with clear step-by-step guidance to make sure the process was accessible and free from overwhelm. 

We try our hardest to bring a warm and friendly vibe to our signature shoots, which Emily really appreciated. Her comfort was reflected in her confident camera presence and delivery, resulting in polished, professional content that still felt deeply personal.

They were incredibly professional, patient, and supportive, making the whole process of creating video content feel easy and enjoyable.”

How We Delivered for Be Lively Club.

We began with a research session into Be Lively Club’s target audience, and the messages they’d be inspired by. We created a strong plan, with clear step-by-step guidance to make sure the process was accessible and free from overwhelm. 

We try our hardest to bring a warm and friendly vibe to our signature shoots, which Emily really appreciated. Her comfort was reflected in her confident camera presence and delivery, resulting in polished, professional content that still felt deeply personal.

They were incredibly professional, patient, and supportive, making the whole process of creating video content feel easy and enjoyable.”

Our Results

144%

Higher Click-Through Rate vs wellness industry benchmark.

73%

lower Cost Per Click vs wellness industry benchmark.

£0.20

Cost per landing page view.

20,070

impressions after 30 days

“Working with Dom and Zoya from Seed to Social was an absolute joy! From start to finish, they were incredibly professional, patient, and supportive, making the whole process of creating video content feel easy and enjoyable. They truly took the time to understand my brand and personality, ensuring that the final content was not only visually engaging but also authentic to my voice. The videos performed brilliantly in terms of engagement, and I couldn’t be happier with the results. If you're looking for a team that brings creativity, kindness, and professional video content, I highly recommend Seed to Social!”

Emily, Be Lively Club Founder
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Laura Aiken
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I’ve worked with Seed to Social for a few years now and could not imagine my marketing without them! Dom and Zoya are friendly, easy to work with, full of great ideas, and genuinely know their craft. The quality of the content they capture for my profile is outstanding. Each shoot has the production value and attention to detail of a seriously professional operation, but it always feels fun, relaxed, and never stuffy or stressful — which makes such a difference when you’re on camera. Capturing eight weeks of content in a single shoot has been a real game-changer, and means I have consistent, high-quality content going out all year round without the constant pressure of creating on the go. I’ve definitely seen the impact on both my brand and my business as a result. Thank you Dom and Zoya!
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The Eaves
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We recently attended a social media video training session with Seed to Social, and it was fantastic! The session was engaging, practical, and full of actionable tips for creating content that truly connects with your audience. Dom and Zoya were knowledgeable, patient, and made everything easy to understand. We left feeling confident and inspired to start applying what we learned right away. Highly recommend to anyone looking to up their social media game!
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Sonia O'Donnell
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Working with Seed To Social feels like I can step back without compromising quality, they always show how much they know the business, our customer and our message. The shoots are natural and efficiently planned, so they never drag on. To be honest, I always thought of social media as an unfortunate necessity, but I really enjoy how they transform what they capture into content that looks amazing and delivers for us. I finally feel like our social media presence reflects what I’ve been building, which is very satisfying.
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Jade Hallie
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It was such a joy to work with Seed to Social. I was nervous about being in front of the camera, but I was instantly put at ease and to my surprise I even ended up really enjoying the experience. I was delighted with the photos and videos they provided. I will certainly work with Seed to Social again and look forward to doing so, highly recommended.
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Emily Spillman
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Working with Dom and Zoya from Seed to Social was an absolute joy! From start to finish, they were incredibly professional, patient, and supportive, making the whole process of creating video content feel easy and enjoyable. They truly took the time to understand my brand and personality, ensuring that the final content was not only visually engaging but also authentic to my voice. The videos performed brilliantly in terms of engagement, and I couldn’t be happier with the results. If you're looking for a team that brings creativity, kindness, and professional video content, I highly recommend Seed to Social!
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Georgia Hussey
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Knowledgeable and creative, and incredibly easy to work with, with great processes and clear communication channels. Highly recommended!
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Tim Bowles
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It was a delight to work with Seed to Social on our new wood-fired sauna campaigns. Wonderfully positive folk with the ideas and expertise we needed. Would highly recommend them!
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Hayley Court
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Seed to social ran a social media and ad campaign for my business Forest Retreats based at Hill Farm in Tintern. I have used a number of social media companies and have been very impressed with the content, communication, organisation and professionalism. My click through rate was high on the facebook advert, and many customers and contacts in the industry have commented of the content and have been very impressed. Thank you so much! Hayley and Tom
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Chris Hill
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Seed Social helped us get through the very challenging process of registering our products on TikTok. They were amazing and I would heartily recommend them!
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Chris Baker
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Seed To Social turned out to be best option for bespoke social media creative and management for my e-commerce business. The combination of first principle thinking, creative stills and practical wisdom made working with them efficient AND effective.

Feeling overwhelmed
by content creation?

You don’t need to be a “content pro” to make your mark on socials.

If overwhelm is holding you back, we can take the pressure off and guide you to a version of your brand that feels true and trustworthy.

Book a package today and walk away with a campaign that reflects your voice and values.
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